UTM Tracker

I'm sure this exists, even if I can't find it.

When we work with marketers, we often end up getting a UTM link from them to attach to a button or link on a website.

Or when we work with founders, they ask us what a UTM link is and how to make one.

Then later on, both marketers and founders usually ask us to tell them how well the UTM link performed. So we pop open Google Analytics in a screenshare and review the stats together.

Sometimes, those stats get recorded in a spreadsheet.

Which begs the question, is there really no microSaaS for UTM links? Why isn't this a feature in Hubspot already?

I feel like there has to be one. Yet, as someone who prides himself on just... knowing the existence of random startups (and their websites), I honestly can't name one off the top of my head.

Don't get it twisted. I know about UTM Builders. I use them often.

But everyone's free UTM builder tool stops at exactly that. You build the UTM link and then leave the site.

Imagine if... you could actually create these links as part of a tracked campaign. And then it got synced with Google Analytics (or whichever analytics tool you use).

This has to exist already... someone please tell me.

Do I have something wrong here? Is this not useful? Or does it exist and I've just been oblivious this whole time?