Airglow.so
Buy the domain off me for $25: airglow.so
You've heard it before: "you can't track word of mouth". In B2B, marketers have been talking about "dark social" which means nonmeasurable places where people actually talk about your product or solution.
Except you kinda can... Here's 2 Different Methods that could be turned into a SaaS offering
OpenGraph Image Host
You know how when you send a link to someone almost anywhere, the link often expands to show the title and description of the page. AND it often shows an image?
Did you know that this image can actually be hosted externally from the website's server? Is your heart palpitating with excitement now that you know?
Did you know that messaging services like Discord, Slack, iMessage, etc all have unique user-agent names when they send a GET request to the image hosting server? Slack caches the image so they don't reach out more than once every few hours (or days, I haven't looked). Discord and iMessage do not. Many extra implications here btw...
- Build a file image host
- Track requests to this host
- Offer niche analytics data like "link sharing velocity"
- ???
- Profit
Community Brand Listening
This one is the obvious one.
- Create multiple Slack account personas to join various professional communities.
- Set up brand mention notifications
- Enlist other professionals with the offer of side income to help do the same
- Pull the slack notif data out and into an analytics dashboard
